eShop + Marketplace
Integration Strategy

Own your customer relationships while leveraging marketplaces. Build a custom eShop, sync with marketplaces automatically, and keep customers coming back directly to you.

The Problem Small Businesses Face

โš ๏ธ Marketplace Limitations

When you advertise individual products on marketplaces like Amazon, Etsy, or eBay, customers can easily buy from your competitors instead.

You're essentially paying for ads that drive traffic to your competitors' products right next to yours.

๐Ÿ’ฐ High Marketplace Fees

Every sale on a marketplace comes with feesโ€”typically 10-15% per transaction, plus listing fees.

Over time, these fees eat into your profits significantly, especially as your business grows.

๐Ÿ”’ No Customer Ownership

Marketplaces own the customer relationship. You can't build an email list, send direct marketing, or create repeat customers.

You're dependent on the marketplace for every sale, with no way to build lasting customer relationships.

๐Ÿ“ฑ Limited Brand Control

You can't fully control how your brand appears on marketplaces. Your products compete directly with competitors in a generic layout.

Building brand loyalty is nearly impossible when customers see you as just another seller in a marketplace.

Our Strategic Solution

Custom eShop + Marketplace Integration

We build you a custom eShop that you own and control. Then we integrate it with marketplaces so your product catalog syncs automatically.

Edit your products once in your eShop, and they update everywhereโ€”your store, Amazon, Etsy, eBay, and more.

๐Ÿ›’

Your Own eShop

+ Marketplace Integration

Why This Strategy Works

๐Ÿช Own Your Store

Your custom eShop is yours. Full brand control, no per-sale fees, and complete customer ownership.

Advertise your store on social media, email marketing, and anywhere else. Customers come directly to you.

๐Ÿ”„ Automatic Sync

Update products, prices, and inventory once in your eShop. Changes automatically sync to all marketplaces.

Save hours of manual work. No more updating multiple platforms separately.

๐Ÿ’ฐ Zero Fees on Your Store

When customers buy from your own eShop, you pay zero per-sale fees. Keep 100% of your profit (minus payment processing).

Only pay marketplace fees when customers buy through marketplaces. Over time, more customers will buy directly from you.

๐Ÿ“ง Build Customer Lists

Collect customer emails, build relationships, and send direct marketing. You own the customer data.

Create repeat customers through email campaigns, special offers, and personalized communication.

Customer Retention Strategy

The Coupon Strategy

1

Customer Orders from Marketplace

A customer finds your product on Amazon, Etsy, or another marketplace and makes a purchase.

2

Include Exclusive Coupon

In their order package, include a 5% or 10% discount coupon that's only valid on your own eShop.

3

They Visit Your Store

Customer visits your eShop to use the coupon. They see your full brand, product range, and professional store.

4

Repeat Purchases Direct

Future purchases happen directly on your eShopโ€”no marketplace fees, full profit, and you own the customer relationship.

Benefits

  • โœ“ Converts marketplace customers to direct customers
  • โœ“ Reduces long-term marketplace fees
  • โœ“ Builds loyal customer base
  • โœ“ Increases profit margins over time

How We Help

  • โœ“ Set up automated coupon generation
  • โœ“ Design professional coupon inserts
  • โœ“ Track coupon usage and ROI
  • โœ“ Optimize strategy based on results

How It Works

๐Ÿ“‹

1. Consultation

We understand your business, products, and goals.

๐Ÿ—๏ธ

2. Build eShop

We create your custom eShop with your branding.

๐Ÿ”—

3. Integrate

Connect with marketplaces for automatic syncing.

๐Ÿš€

4. Launch

Start selling and implementing retention strategy.

Ready to Own Your Customer Relationships?

Book a free consultation to learn how our eShop + marketplace integration strategy can transform your business.

Book Free Consultation